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Books

Books, both physical and digital, remain a timeless resource for entrepreneurs. From biographies of successful business leaders to how-to guides on various aspects of entrepreneurship, these resources can provide you with a wealth of knowledge, strategies, and inspiration to fuel your growth and innovation.
To further enhance your entrepreneurial knowledge and inspiration. To support your entrepreneurial journey, here are 40 essential books you should read:

GTM Strategist
Go-To-Market Strategist
Maja Voje

This book addresses the intertwined impact of a well-crafted go-to-market strategy in tech startups and how to achieve profitable traction with practical, actionable frameworks.

The Power of Strangers
The Power of Strangers
Joe Keohane

This book provides practical tips on how to talk to strangers and the psychological benefits of these interactions, which are essential for networking and connecting as an entrepreneur.

Power of Habit
The Power of Habit
Charles Duhigg

This book addresses the intertwined impact of behavior in our personal and business lives, and how to change disempowering habits for increased performance.

The E-Myth Revisited
Michael E. Gerber

This book teaches you how to build systems and processes into your company to avoid entrepreneurial burnout and ensure your business runs smoothly.

Profit first
Profit First
Mike Michalowicz

This book introduces a cash flow management approach designed to ensure entrepreneurs make a profit and get paid, instead of just covering expenses.

Traction
Traction
Gino Wickman

This book equips you with tools and resources to establish accountability, organization, and a clear vision for your business.

Who not How
Who Not How
Dan Sullivan

This book shows you how focusing on “who” can help you achieve your goals, rather than trying to figure out “how” to do everything yourself.

The Mom Test
The Mom Test
Rob Fitzpatrick

This book teaches you how to find out what your potential clients want and are willing to buy, rather than relying on their potentially dishonest feedback.

The Power of Broke
The Power of Broke
Daymond John

This book discusses how being on a tight budget can motivate you to achieve great things as an entrepreneur.

Behold the Dreamers
Behold the Dreamers
Imbolo Mbue

This novel inspires with its timeless plea for courage and shines a light on the immigrant experience, which is relevant for many entrepreneurs.

The Virgin Way
The Virgin Way
Richard Branson

This book offers a playbook for leadership, showing how family, fun, passion, and listening are key to creating a successful, worldwide team.

Steve Jobs
Steve Jobs
Walter Isaacson

This riveting biography of the Apple icon will inspire you to build and create products that people want, test the boundaries of innovation, and become an entrepreneurial success.

Year of Yes
Year of Yes
Shonda Rhimes

This book shares the journey of a shy, nervous introvert who turned into a confident public speaker and authoritative figure by saying yes to every opportunity.

Beating the Odds
Beating the Odds
Eddie Brown

This autobiography offers a fascinating look at how Brown built and maintained his billion-dollar company, Brown Capital Management, through hard times.

Female Innovators at Work
Female Innovators at Work
Danielle Newnham

This book is full of inspiring interviews and case studies from female CEOs, founders, and inventors, sharing their experiences, challenges, and lessons learned.

In the Company of Women
In the Company of Women
Grace Bonney

This book highlights inspiring advice and life stories from women entrepreneurs across various industries, showing how visibility is the key to success.

Grit
Grit
Angela Duckworth

This book teaches business owners how to cultivate the grit they’ll need to run a successful business and inspire it in the people around them.

Who Moved My Cheese
Who Moved My Cheese
Spencer Johnson

This book encourages you to identify who you are and understand who needs to be on your team to take progressive steps on the entrepreneurial journey.

The Girl Code
Girl Code
Cara Alwill Leyba

This book shares secrets to building confidence, empowering other women, and finding out what success means to you as a female entrepreneur.

David and Goliath
David and Goliath
Malcolm Gladwell

This book examines how we think about challenges and disadvantages, offering a new look at what it means to overcome setbacks.

The 4-Hour Workweek
The 4-Hour Workweek
Timothy Ferriss

This book describes how Ferriss went from working 80 hours a week and earning $40,000 a year to earning $40,000 a month working only four hours a week.

All Marketers are Liars
All Marketers are Liars
Seth Godin

This book shines a new light on the marketing industry, discussing how marketers think, create stories, and build brands.

Purple Cow
Purple Cow
Seth Godin

This book showcases the key principles of marketing strategy: be remarkable, stop advertising, start innovating, and build products that stand out.

Adversity Quotient
Adversity Quotient
Paul G. Stoltz

This book teaches you how to navigate through the adversity and challenges of running a business, which is key to your success.

The Hard Thing About Hard Things
The Hard Thing About Hard Things
Ben Horowitz

This book offers essential advice on founding and running an online business, as well as practical wisdom for navigating the many challenges business schools don’t cover.

Rework
Rework
Jason Fried and David Heinemeier Hansson

This book convincingly shows that most obstacles are simply excuses to not get started, and provides a playbook for running a successful business.

Trust me, I'm lying
Trust Me, I’m Lying
Ryan Holiday

This book offers a behind-the-scenes look at how the media works, providing dangerous information on media manipulation.

The Lean Startup
The Lean Startup
Eric Ries

This book provides a scientific approach to creating a successful startup, helping you test your vision, adjust, and adapt quickly.

The Startup Owner's Manual
The Startup Owner’s Manual
Steve Blank and Bob Dorf

This comprehensive guide offers step-by-step instructions on how to turn a business idea into a successful, scalable startup.

Crush It
Crush It!
Gary Vaynerchuk

This book teaches you Vaynerchuk’s actionable advice for turning your web presence into a personal brand, just as he did with his family’s wine business.

The Tipping Point
The Tipping Point
Malcolm Gladwell

This seminal book explores the “tipping point phenomenon” and how small changes can prompt big ones in business.

Good to Great
Good to Great
Jim Collins

This book profiles major companies to discover what makes a company great and how to take your business to the next level.

Getting to Yes
Getting to Yes
Roger Fisher and William Ury

This book teaches a step-by-step strategy for coming to mutual agreements in every sort of conflict.

The power of visual storytelling
The Power of Visual Storytelling
Ekaterina Walter and Jessica Gioglio

This guide shows you how to develop powerful marketing programs using visual storytelling to grow your business and strengthen your brand.

Hooked
Hooked
Nir Eyal

This book shares the Hook Model, a four-step process to build customer habits and create products that people can’t put down.

Ogilvy on Advertising
Ogilvy on Advertising
David Ogilvy

This classic book, written by the co-founder of Ogilvy & Mather, offers timeless advice for entrepreneurs on advertising and marketing.

How to win friends & influence people
How to Win Friends and Influence People
Dale Carnegie

This bestseller is packed with actionable advice on people skills and achieving maximum potential in a competitive age.

The Art of the Start
The Art of the Start
Guy Kawasaki

This book guides you through the entire journey of starting a small business, from raising money to building a brand.

Start with Why
Start with Why
Simon Sinek

This book explores how successful leaders and influencers think, act, and communicate, providing a clear playbook for inspiring others.

Rich Dad Poor Dad
Robert T. Kiyosaki

This book shares Kiyosaki’s story of growing up with two very different perspectives on money and investing, and how to use the money to work for you.